Press Releases

Committee for Children Introduces Bullying Prevention Superhero, Captain Compassion

FOR IMMEDIATE RELEASE

CONTACT: Shauna McBride, smcbride@cfchildren.org, 206-612-8718

The Character Makes Her Debut in Support of National Bullying Prevention Month

SEATTLE — Committee for Children (CFC), the global leader in research-based social-emotional learning (SEL) education, has come up with a fresh new way for parents to teach kids how to use their bystander power to help stop bullying. In support of National Bullying Prevention Month this October, CFC has created a bullying prevention superhero named Captain Compassion who will debut October 1. She and her trusty sidekick, Kid Kinder, will be focused on teaching bystanders—through a series of comic strips—just how powerful they are, and just how much good they can do in this world by recognizing, reporting, and refusing bullying.

Equipped with the superpower to inspire others to be kind and respectful in the face of adversity, Captain Compassion is an engaging character that parents can use to help communicate the approachable, research-based information Committee for Children has curated on their brand-new bullying prevention site, CaptainCompassion.org.

“Parents play a critical role in bullying prevention,” Committee for Children Executive Director Joan Cole Duffell said. “The Captain Compassion campaign will provide parents with the tools they need to recognize the signs of bullying, talk to their children about it, and empower themselves and their kids with effective strategies to end bullying.”

In an effort to educate and empower parents to speak to their children about bullying, CaptainCompassion.org will house research-based tips, tactics, kid-friendly infographics, and videos that provide adults and children with resources to help inform and inspire them to activate their bystander power. Website visitors will be invited to “take the pledge” to recognize, report, and refuse bulling. When they do, they’ll gain access to free Captain Compassion digital swag like downloadable posters, a secret decoder wheel, printable coloring books, and more.

The campaign also includes a celebrity spokesperson. CFC has partnered with Disney Channel star and anti-bullying activist Skai Jackson on a public service announcement that will be distributed nationwide to coincide with Bullying Prevention Month. Jackson joins the campaign in hopes of elevating awareness about an issue she’s experienced firsthand.

“As someone that’s experienced bullying, it’s hard to know what to do or say when bullying happens. This campaign will help you find the words,” says Skai Jackson in the PSA. “A world without bullying? Yeah, it’s possible.”

For more information and to access the CFC’s Captain Compassion resources, visit CaptainCompassion.org.

About Committee for Children

Committee for Children is on a mission to ensure children everywhere can thrive emotionally, socially, and academically. Best known for our innovative social-emotional learning (SEL) curricula that blend research and rigor with intuitive program design, we empower children and their adults with skills that help them realize their goals in the classroom and throughout their lives. Since 1979, we’ve been connecting experts in the field to share experiences and advance the cause of educating the whole child. A force in advocacy, we’re helping pass policies and legislation that place importance on creating safe and supportive learning environments. Today our social-emotional learning and child safety programs reach more than 14 million children in over 70 countries worldwide. By lifting up children today, we’re helping them create a safe and positive society for the future. Learn more at cfchildren.org.

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